Visual Color Project x VERT

A research initiative on color in visual design processes

The Visual Color Project is a research initiative independently led in collaboration with Zealand, the Academy of Technologies and Business in Denmark. The project examines the strategic and methodological applications of color in contemporary design practices. This platform is a resource for presenting ongoing findings and updates from the project. It reflects a commitment to advancing academic and practical understanding of color theory and its applications. Visitors are encouraged to explore the site, which is regularly updated with the latest research outcomes, tools, and frameworks.

Key outcomes of this research include:

VERT
A scientifically grounded tool developed to systematically analyze and validate color decisions.

Frameworks for Practical Color Application
Structured methodologies designed to enhance the selection, communication, and implementation of color within design workflows.